Careers in Communication
So what can you do with a communication degree? Pfeiffer University offers a comprehensive degree in communication that prepares students for a number of exciting and growing fields.
- We prepare our students to be flexible so that they can adapt quickly to changing careers and new technological developments.
- Students develop the necessary skills required for many communication careers and a theoretical understanding that gives them an edge in adjusting to change.
- Life is full of surprises and we train our students to respond effectively to them.
|Sample careers in Advertising/Marketing
Graphics and production developer
Electronic production design coordinator
Strategic marketing manager
Sample Careers in Broadcasting
|Sample Careers in Business/Industry
Marketing research analyst
Insurance claims representative
Cooperative communications designers
Corporate training and development
|Sample Careers in Education
|Sample Careers in Government
Communication affairs director
Public relations representative
Employee publications specialist
Manager of collections
INRL Minor Requirements
|24 Semester Hours Minimum
Required Courses (12 SH)
|COMM 311||Intercultural Communication||ENGL 354||World Mythology|
|ECON 326||Comparative Economic Systems||HSTY 430||Revolution in the Modern World|
|ECON 520||International Trade and Finance||PLSC 401||Comparative Political Systems|
|ENGL 340||World Literature in Translation:||TRIP 200||Seminar for the International Travel Experience|
|The Ancient World to 1400||UNIV 210||Pfeiffer International Living Experience|
|ENGL 344||World Literature in Translations:|
|1400 to 1945|
Up to 12 semester hours may be earned through approved study abroad programs excluding TRIP. Up to
It is strongly recommended that students participate in the Pfeiffer International Living Experience Program (UNIV 210) and join the International Students Association. It is also recommended that they become involvedin the Pfeiffer Microfinance Club and the Pfeiffer International Business Club.
International Relations (INRL)
The International Relations minor offers an interdisciplinary course of study designed to promote the understanding of the government, geography and culture of countries around the globe. The study of a foreign language and international travel are recommended as part of the program. As economic, cultural and political interconnections increase, knowledge of international issues and relations is becoming increasingly important. The International Relations minor complements majors in business, political science and a variety of other fields.
ICUL Minor Requirements
|24 Semester Hours Minimum
Required Courses (12 SH)
|ENG 330||Contemporary World Literature||GEOG 202||World Regions OR|
|ART 305||History of Art before 1500||HSTY 233 Civilians of Europe and Latin American to 1492|
|ART 306||History of Art since 1500||ENGL 354||World Mythology|
|COMM 311||Intercultural Communication||HSTY 430||Revolution in the Modern World|
|ENGL 340||World Literature in Translation:||PLSC 203||World Politics|
|The Ancient World to 1400||RELG 208||World Religions|
|ENGL 344||World Literature in Translation: 1400 to 1945||TRIP 200||Seminar for International Travel Experience|
|Up to 12 semester hours may be earned through approved study abroad programs excluding TRIP. Up to 6 hours of these 12 hours may be additional foreign language hours. Minimum of 6 SH of foreign language completed prior to study abroad.|
Current Student Profiles
Dustin Brannam '14-Dustin Brannam is a sophomore at Pfeiffer University and is dedicated to the field of communications. He is majoring in communications with a double focus in professional communication and digital media while also minoring in psychology and history. He is from Yadkinville, North Carolina, where he attended Forsyth Country Day School. He is a member of the Pfeiffer University men's swim team and a peer chaplain on campus. He is enrolled in Officer Candidate School with the United States Marine Core where he will attend Pilot School when he graduates. Dustin hopes his studies in communication will help him advance in his chosen career field.
Philip Howard '14-Currently a sophomore, Philip Howard is a communication major with a focus in organization communication. He has learned about different communication styles, how it effects organization, and has become more comfortable with public communication. Additionally, he has gained knowledge in mass communication media such as TV, radio and newspapers. After graduation, he hopes to use his knowledge in mass communication and organization communication to land a job in public relations or mass marketing.
Jordy Carson '14-Jordy Montrea Carson is 28 years old and caring for his wife, daughter and a son that will be born in July. Carson received an AAS in advertising and graphic design from Stanly Community College, and is currently double-majoring in digital media and journalism and minoring in computer information systems.
Jordy is working with his first client in Albemarle, a salon and spa owner, to recreate their corporate identity and promotional materials, as well as offer marketing and advertising services for print and web. He is also helping with media and print publications for his home church in Albemarle. After school, he ultimately plans to start his own business in graphic and web design, marketing and advertising. He also wants to write and illustrate children's books.
"Pfeiffer is helping me by giving me the practical skills to succeed in the ever-changing, digital age," Jordy said. "Since I arrived at Pfeiffer, I have gained more confidence in my abilities."
Stephanie Mitchell '12-Stephanie Mitchell, a senior at Pfeiffer University, is double majoring in organizational communication and communication studies. While at Pfeiffer, Stephanie has been involved with many organizations including The Falcon's Eye newspaper, communication audit of GHA and is currently interning with the Public Relations Department at Pfeiffer University.
"While at Pfeiffer, I met some of my closest friends and my mentor Deborah Burris. The past four years have been tough, and she has helped me every step of the way. I don't know what I would do without her."
Stephanie decided to double major in two types of communications so she can learn all she can and gain experience in all fields of communication.
"All aspects of communication appeal to me from public relations to multimedia," said Stephanie. "I want to do it all."
Teena Mauldin '09-As the Executive Assistant for President Miller at Pfeiffer University, Teena Mauldin is responsible for many aspects of the President's Office. Since joining Pfeiffer, she has served in several capacities including associate director of alumni relations, coordinator of alumni events and development officer. Prior to joining the Pfeiffer family, Mrs. Mauldin worked for Wachovia Bank as a branch manager and financial specialist in Albemarle, N.C., and for the bank's wealth management division in Concord, N.C. As a non-traditional student, she earned her bachelor's degree from Pfeiffer in 2009.
â€œPfeiffer is a very special place for me. As a full time wife, mother of two and full-time employee, I had put my college education on hold,â€ Teena said. â€œPfeiffer gave me the opportunity and through flexible classroom and online delivery options to meet my busy schedule and enable me to complete my degree. Not only is Pfeiffer a wonderful environment in which to work but it has enabled me to fulfill a lifelong dream.â€
Birgit Arnold '11'-Birgit Arnold graduated from Pfeiffer University in May 2011 with degrees in communication and journalism and a minor in intercultural studies. She is currently in her second semester of graduate school obtaining a Master of Arts degree in communication at Wake Forest University.
Birgit was an international student and found a home in the U.S. rather quickly through ISA, the Falcon's Eye newspaper and Wick Sharp Learning Center at Pfeiffer University.
â€œI would not be where I am today, if it were not for the faculty and staff, who not only welcomed me with open arms, but became mentors and life-long friends,â€ Birgit said. â€œIt is those people who I think of when I think of Pfeiffer University, and they made my time at Pfeiffer University that much more special.â€
Jason Parnell '06-Jason Parnell found Pfeiffer to be one of the most welcoming environments he had ever experienced. Communications majors and faculty were â€œlike a big family.â€ After his first semester, he came to know a person who changed his life forever, his mentor and advisor, Charisse Levine. Levine made him see the potential he had and how to apply it for a greater good. Jason, with Charisse as his advisor, completed internships with The Charlotte Bobcats, WCCB FOX Charlotte and was the editor-in-chief of The Falcon's Eye.
In 2006, Jason accepted a job opportunity at Clear Channel Communications. There, he had the opportunity to network with many influential members of the music industry. Afterward, Parnell and fellow alum, Bear Frazer, teamed up to shoot a pitch film for Frazer's screenplay â€œThe Bam Theory.â€ The film is currently in contract negotiations.
Jason Parnell is now a master consultant for a media company named Six Foot Kitten. He enjoys every minute of his life living debt free and wealthy, which he credits to a career life planning course he took at Pfeiffer.
Professor and Chair
203 Stokes Student Center
027 Stokes Student Center
028 Stokes Student Center
The Falcon's Eye
The Falcon's Eye is Pfeiffer University's student newspaper. We publish monthly during the fall and spring sessions. The Falcon's Eye is a designated forum for free speech, and students of any major are free to become part of the newspaper's staff.
For more information on the Falcon's Eye or to submit a letter to the editor, contact:
030 Stokes Student Center
Internships offer the experience and training that college students may lack. Students are encouraged to apply for internship experiences. Career Services offers students assistance in this endeavor, as well as exclusive opportunities with radio stations, TV stations, working in print media, public relations and a host of other wonderful opportunites.
- NBC News Channel
- Fox Charlotte News
- Fox Charlotte Sports
- The Source Magazine
- The Charlotte Bobcats
- Lowes Motor Speedway
- Old North State Club, Public Relations
- United Way
- Stanly County Chamber of Commerce
- Stanly News and Press
- Cabarrus County Arts
- Stanly County Courts
- Cabarrus County Teen Court
- Cabarrus County Mediation Center
Visit the Career Services web page for more information.
|COMM 103||Falcon's Eye||F;S||Activity-1 SH|
Any unpaid staff member of the Falcon's Eye (student newspaper) may obtain activity credit for work performed by registering for Falcon's Eye. In order to receive credit, the student will be required to attend a workshop at the beginning of each semester and attend all but one of the staff meetings. The student will receive training in newspaper reporting, layout, production, photography, and business management. Evaluation and determination of pass/not pass grade will be decided by the advisor.
|COMM 106||The Pfeiffer Phoenix
Any unpaid staff member of The Pfeiffer Phoenix (literary magazine) may obtain activity credit for work performed by registering for The Pfeiffer Phoenix. In order to receive such credit, the student will be required to attend a workshop at the beginning of the fall semester and attend all but one of the staff meetings. The student will receive practical training in criticism and selection, layout, and composition production, business management, and art. Evaluation and determination of pass/not pass grade will be decided by the advisor.
|COMM 200||Public Speaking||F;S||3 SH|
|Speech-making; students prepare and deliver short, informative, entertaining and persuasive presentations.|
|COMM 204||Communication Technology||F||3 SH|
This course examines the past and current developments of communication technologies from seals and clay tablets to text-messages and mp3s. The course challenges students to examine the influence of major media companies over access to and content of new media as well their use of media across a variety of different platforms.
|COMM 209||Introduction to Video Production||F||3 SH|
|Digital video production studies the principles of producing, directing, and editing techniques for digital video. Students script, storyboard, shoot, and edit short video projects. The course instructs students on the proper handling and use of digital video equipment including video cameras, lighting, and microphones. Students are also taught how to construct finished film projects on non-linear editing software with an introduction to compositing and DVD development software.|
|COMM 213||TV Behind the Scenes||S even||3 SH|
|A look inside the world of television including video production techniques, editing basics, acting and reporting performance for the camera, producing, writing entertainment scripts, TV pilots and program acquisition and promotion.|
|COMM 250||Media & Society||F||3 SH|
A look at different media professions in the United States and how they fulfill various functions in society. Includes a basic introduction to human communication as well as a critical analysis of different mass media objectives and outcomes. Students will also engage in role-playing exercises to understand the way different mass media influence society.
|COMM 300||Career Life Planning||S even||3 SH|
Intrapersonal, interpersonal, and group dynamics as they relate to career decision-making; the processes of both entering the work world, changing from the role of student and changing careers. Theory related to the perceptual process, impression formation and social influence will be examined throughout. Opportunities for personal assessment will be provided and examined objectively as options available for personal choices.
|COMM 303||Digital Culture||F odd||3 SH|
|This class examines the emergence of digital cultures through the practice of networkedcommunication. It surveys the social and communication practices of online communities regarding issues such as identity, labor, organization, power, and knowledge. Students will be encouraged to reflect on what it means to be born surrounded by digital communication technology and how this shapes the meaning of community, society, and culture.|
|COMM 305||Multimedia Production||F even||3 SH|
This is a production course designed to instruct students in the basic skills necessary for a competent communication with interactive communication technology. Students will gain diverse technological experience working with animation, digital art, graphics and interface design, hypermedia storytelling, digital video, and webcasting. Students will receive training and produce content in such programs as Adobe Photoshop, Flash, Dreamweaver, and Microsoft Movie Maker.
|COMM 307 (WI)||Visual Rhetoric||F odd||3 SH|
Visual Rhetoric examines visual images and artifacts to understand how they can persuade and impact perceptions and choices. Students will rhetorically analyze and interpret visual forms of communication such as photography, cartoons, art, museums, and commemorative sites. Will include one or more required field trips
|COMM 309||Introduction to Video Production||S even||3 SH|
Digital video production studies the principles of producing, directing, and editing techniques for digital video. Students script, storyboard, shoot, and edit short video projects. The course instructs students on the proper handling and use of digital video equipment including video cameras, lighting, and microphones. Students are also taught how to construct finished film projects on non-linear editing software with an introduction to compositing and DVD development software.
|COMM 311||Intercultural Communication||S||3 SH|
In this course, students will gain up-to-date knowledge of major world cultures, socioeconomic trends, demographic shifts, inter/intra cultural relations, and the implications of technical progress. This course satisfies the oral communications requirement. Besides public speaking practice, students will receive training in cross cultural effectiveness for the workplace, and for social situations. First semester international students may enroll only with the instructor's permission.
|COMM 312||Falcon's Eye Editorial Staff||F;S||1 SH|
Those in the Journalism Sequence must enroll as a staff member of The Falcon's Eye student newspaper for a minimum of three semesters for a total of three semester hours of academic credit. Each student will be assigned to a staff position. After the third semester, students may continue on the newspaper staff and earn University activity credit.
|COMM 314 (WI)||Editorial and Feature Writing||S even||3 SH|
|Practice and instruction in writing features, editorials and long-form pieces for the print
media. This is a writing intensive course. Prerequisite: COMM 325.
|COMM 316||Small Group Communication||S odd||3 SH|
Theoretical and practical aspects of small group communication, focusing on use of small groups in the organizational and business sector.
|COMM 317 (UD)||Ethics and Morality in Media||UD||3 SH|
|Students will analyze the ethical and moral dilemmas faced by journalists and media institutions. Students will apply philosophical theories to practical case studies in order to gain a greater understanding of the difficult decisions faced by news managers and entertainment executives on a daily basis. This is a writing intensive course.|
|COMM 320||Film Art||S even||3 SH|
Introduction to the art of filmmaking. Students will learn how to analyze and critique film as an art form.
|COMM 325 (WI)||Newswriting||F||3 SH|
Students learn the basic techniques for writing news for print, broadcast and internet. Includes interviewing, reporting, researching and writing news stories. The inverted pyramid, Wall Street Journal method and other newswriting principles will be used in this practical application course. This is a writing intensive course.
|COMM 327||Film Genres||F even||3 SH|
|This class invites students to study films representing a particular type, class, or auteur. Genres examined will vary. The final project in the course will involve student production of a film duplicating the genre under study.|
|COMM 330||Public Relations||S odd||3 SH|
Study of the practice of public relations and promotion in various communication contexts. Prerequisites: ENGL 202.
|COMM 335 (WI)||Writing for TV and Radio||S even
Writing seminar focusing on newswriting techniques for radio and television. Includes writing VOs, VOSOTs and PKGs for television, wraps for radio and tease writing. Focus on writing to picture and sound for broadcast. This is a writing intensive course. Prerequisite: COMM 325, transfer equivalent, or permission of the instructor.
|COMM 345||Business Communication||UD||3 SH|
Forms and techniques of business communication including presentations, business letters, resumes, reports, and business vocabulary. Regular drills in grammar, punctuation, and usage. Research paper on a business-oriented topic required. Prerequisite: ENGL 202 or permission of the instructor.
|COMM 350||Relational Communication||S even||3 SH|
A survey of concepts, theories, and research related to human interaction. Issues related to how communication affects personal relationships will be explored. Special emphasis on small group processes including decision-making, problem-solving, power, and leadership. Prerequisite: COMM 204.
|COMM 353||Diversity Issues in a Global Context||F even||3 SH|
This course involves the study of cultural diversity and multiculturalism by focusing on differences in communicative behavior among various global communities. Emphasis will be placed on increasing students' awareness of significant differences in world view and the potential for negative outcomes of those views, specifically when operating from an ethnocentrist standpoint. The impact of variations in communication strategies on significant life issues will be explored.
|COMM 360||Organizational Communication||F||3 SH|
Students will investigate theoretical and practical issues in various business, educational, social, and industrial organizations. Students will consider traditional and modern concepts of communication behaviors, efficiency, and effectiveness issues, information flow, and the effect of individual characteristics in the work group as well as the work group's influence on the individual. The concept of change will be integrated throughout the course. This course includes a service learning component.
|COMM 380||Theories of Communication||F||3 SH|
Serves to connect theories, systems and models commonly covered in communication and media studies to research methodology. Critical study of published reports in the contemporary literature of the field. Prerequisite: COMM 204 or Junior standing.
|COMM 414||Conflict Transformation||F odd||3 SH|
Study of conflict management theory and skill processes, including active listening, assertion, negotiation, and mediation. Students will develop knowledge about the nature of conflict, the growing opportunities to utilize conflict management skills, and will develop awareness of personal styles of dealing with communicative discord.
|COMM 415 (WI)||Creating a Newscast||UD||3 SH|
Students learn the skills of producing, anchoring, writing, reporting and shooting for a local newscast. This course functions as a journalism laboratory with students working in the field as well as the classroom. This is a writing intensive course. Prerequisite: COMM 335 or permission of the instructor.
|COMM 416 (WI)||Investigative Reporting||UD||3 SH|
Students learn the tools needed to research, report and write investigative news pieces. Students will combine interviewing and writing skills with computer-assisted reporting and research to produce in-depth pieces for publication. This is a writing intensive course. Prerequisite: COMM 325
|COMM 419||Evaluating Organizations||S even||3 SH|
Practical training along with organizational communication theory are used to evaluate various characteristics of organizations. Special emphasis on methodology used to conduct organizational audits (participant observation, focus groups, planning, conducting and interpreting surveys). Prerequisite: COMM 360.
|COMM 420||Media Law: Judging Journalism||F even||3 SH|
A look at the laws governing media and journalism, including TV, print and internet. Includes discussions of libel, slander, privacy, fair use and copyright laws. Focus on the Socratic method for case studies. Prerequisite: COMM 250.
|COMM 480||Advanced Topics in Journalism and Mass Media||UD||3 SH|
Examination of specific topics in journalism, film, and/or television. May be taken up to four (4) times for credit if different topics are offered each time. Prerequisite: Junior standing.
|COMM 490||Training and Development||S odd||3 SH|
Will examine the training function in various types of organizations with particular focus on the role of the manager/leader in the process of assessing needs, coaching for employee development, training and facilitating collaborative work groups. Will involve students in the development and delivery of a training project. Students will research, propose, and present a module to meet the needs of a specific organization. Prerequisite: COMM 360.
||Communication Internship||F;S||3-6 SH|
All internships are arranged in conjunction with and supervised by Department of Communication faculty. They require 98 hours of supervised activity in the field and are available in a range of professions, from non-profit agencies to newspapers, businesses, and media.
|COMM 520||Senior Project||UD||3 SH|
Supervised research or production project completed during the senior year and presented to a faculty panel for evaluation. Faculty panels for interdisciplinary concentrations will include at least one faculty member from the department in which the minor is earned. Prerequisite: Senior standing and completion and approval of research or production project proposal by supervising faculty member and the Department Chair.
|Senior Capstone||S||1 SH|
The Senior Capstone is an evaluation course designed to both prepare the student for their post-graduate career and to evaluate the fruit of the student's academic labor and learning. A new 1 hour credit course taken in the senior year, in which the student will flesh out their portfolio and/or senior project as well as receive guidance on job-searching and/or applications to masters programs. The student's project and/or portfolio will be judged by the faculty. Passing this evaluation will be necessary for graduation.
Communication degrees continue to open the door to careers relating to the Internet and cyberspace. Web maintenance and home page development is an often seen opportunity for communication graduates. Other job possibilities are listed below.
The Communication Department at Pfeiffer University provides a major that offers a sound academic experience that can support their workforce aspirations as a communication professional or the foundation to continue their education in graduate school.
This is a path that provides students the opportunity to learn while developing the values of servant leadership and the preparation to become active, thoughtful citizens of the 21st century. This major offers three possible areas of concentration from which to choose: digital media, journalism or professional communication.
- Digital: Those choosing digital communication will study the theory and production behind digital media communication including audio, video, and multimedia design. Students will write and develop digital products and examine the global social networks created through digital media.
- Journalism: Those choosing journalism learn to report events in a responsible and ethical manner. Combining classroom work with writing for publication, students learn both the mechanics and the craft of reporting.
- Professional Communication: Those choosing professional communication will develop an awareness of organizational systems and channels of communication, how these impact problem solving decision making and innovation, develop skills in assessing effective communication practices in a variety of context and prepare themselves to be effective human relations practitioners.
We seek to develop an overall awareness of the centrality of communication in creating meaning in our lives. We encourage our students to respect the power of communication. We believe that communication transforms lives, advocates for new possibilities, and shapes society.
We prepare students to become lifelong learners and proactive in seeking to satisfy their innate curiosity.
Student Learning Outcomes
The department fosters the development of oral and written communication skills essential in the constantly changing job market while also developing the broad knowledge base characterizing the liberally educated graduate. Internships at radio or television stations, newspapers, companies and institutions across the community help students gain valuable job experience and make contacts in the professional world. Successful graduates of Pfeiffer's Communication Studies curriculum will possess skills in speaking, writing, computing, analysis, research and critical thinking.