Bachelor of Arts in Sport Management

Inspire athletes to dig deeper, push further and reach optimal performance.

Are you interested in working as a coach or director of a sports team? Would you like to parlay your love for sports into a full time career? Our sport management degree prepares you to handle both the business and athletic sides of the industry.

Main Campus: Historical Misenheimer

Pfeiffer’s undergraduate sport management program, in the division of arts and sciences, is available at the Misenheimer campus.


Our curriculum requires an investment of a minimum of 62 semester hours (SH). 

Pfeiffer University has offered a bachelor of arts in sports management since 1984. The sports management program is broad based and trains students to be competitive in the multi-faceted sports management/sports administration industry.

Students are prepared to compete for positions in areas including athletics administration, retail, sports facilities management, sports business management, etc. As a part of the curricular requirement, Pfeiffer students complete an extensive internship which provides the experience that many employers are looking for in job applicants. Gain experience with our varsity teams and pursue opportunities in Charlotte.

Requirements for a Major in Sport Management (62 SH)

  • ACCT 201 Introduction to Financial Accounting
  • BMAL 201 Principles of Business
  • BMAL 241 Marketing
  • BMAL 251 Business Law I
  • BMAL 261 Principles of Management
  • BMAL 311 Business Statistics
  • BMAL 381 International Business
  • COMP 110 Introduction to Computers
  • ECON 222 Principles of Microeconomics
  • MATH 220 College Algebra
  • SMGT 101 Principles of Sports Management
  • SMGT 112 History of Sport and Physical Activity
  • SMGT 207 Sport Facilities Management
  • SMGT 208 Sport Marketing
  • SMGT 241 Event and Tournament Management
  • SMGT 300 Sociology of Sport
  • SMGT 310 Sport Finance
  • SMGT 402 Athletics Administration
  • SMGT 404 Sport Law - Senior Seminar
  • SMGT 505 Internship in Sports Management

For descriptions of courses, visit the academic catalog.

Experiential Learning

Pfeiffer University prides itself on building experiential learning into the curriculum and encouraging students to participate in real world opportunities to practice the material they learn in lecture halls. The university’s central location allows sport management majors the opportunity to participate in a wide variety of amateur and professional events.

2015 March Madness

The City of Charlotte and Time Warner Arena recently hosted the second and third rounds of the NCAA Men's Division I Basketball Championship. The event provided more than 15 of Pfeiffer’s sport management students an opportunity to serve across the city as members of the NCAA’s Hospitality team. The marquee basketball teams in the Queen City included Duke University, University of Virginia and Michigan State University. 

2015 Charlotte Hornets Business Symposium

Recently Pfeiffer sport management students attended the Collegiate Business Symposium hosted by the Charlotte Hornets. The symposium provided a behind the scenes perspective, through a panel discussion, of the rebranding from the Bobcats to the Hornets. 

2014 ACC Football Championship

For the third consecutive year Pfeiffer sport management students were active in serving the Atlantic Coast Conference (ACC) at their annual football championship game in uptown Charlotte at Bank of America Stadium. 

Tuition & Fees

Click here for current tuition and fees. Contact an admissions advisor about financial aid and scholarship opportunities.


Accredited by the Accreditation Council for Business Schools and Programs (ACBSP).


Pfeiffer University’s bachelor of arts in sport management degree program prepares students for the competitive and multifaceted sport management and sport administration industries. Some of our alumni have gone on to work as coaches or directors of sports teams (e.g., basketball, baseball, golf).  

Explore career options in sport facilities management, sport business management retail, athletics administration and more. Challenging coursework and exciting internships provide the foundation and practical experience that employers are seeking.

Ready to get started? Apply now.

Office of Undergraduate Admissions

Have questions? Just ask!
Admissions Office
(800) 338-2060
(704) 463-3060